WeSC (We are the Superlative Conspiracy) just keeps on trucking, doesn’t it? The Swedish label’s summer 2012 collection is much of the same style we’ve come to expect from the brand, but consistency is sometimes a very good trait.

Let’s generalise! The Swedish are pretty good at stree-inspired attire: clean lines, good denim and a pretty easy, breezy kind of tinge.

This season’s WeSC is pretty much just that: there’s some loose summer dresses, lightweight jackets, button-up shirts and plenty of simple, but quality, denim pieces.

More at wesc.com.