With sandy beaches, amazing nightlife and incredible food, Tel Aviv Israel is quickly becoming one of the coolest cities on the Mediterranean. Even though it’s considered a new city, Tel Aviv has deep roots. The best way to learn about its long and extensive history? At one of Tel Aviv’s many fascinating museums. First stop: the Eretz Israel Museum. Literally translating to ‘the Land of Israel,’ this history museum covers the archaeology, anthropology, folklore and art of the people who have lived on this land for centuries. As Israel is undeniably Jewish, a visit to Tel Aviv is a great chance to brush up on Jewish culture and history. Head down to the Museum of the Jewish People at Beit Hatfutsot, which tells the fascinating narrative of the Jewish people throughout history. Learn more about the Jewish culture and faith, as well as the achievements of famous Jews from around the world. But the best way to truly embrace Jewish culture is to experience it. As the capital of Israel, Tel Aviv is always celebrating one Jewish festival or another. From the week-long celebration of Passover to Yom Kippur, it’s fascinating to see how this city slows down during holy periods. But one festival that you’ll definitely want to be in town for is Purim. This May Day festival sees the whole city participate in a massive street party. Dance to live bands and DJs alongside locals, while chowing down on falafel and knafeh as the city erupts in celebration. When it comes to things to do in Tel Aviv, you’re spoilt for choice. From its amazing beaches and gorgeous boardwalk, it’s easy to spend your entire summer lying out in the Israeli sun. If you’re keen to pack a bit of culture into your trip, check out the quirky neighbourhood of Neve Tzedek and the hip Old City of Jaffa. With so many things to see and experience, let Contiki be your Tel Aviv guide as we take you through this vivacious city.